01
What The Dance was using a Third-Party CRM account as their primary base for people to find them at. The biggest need the client had was to develop a custom website where they could better control the experience their visitors have when digesting their brand identity.
02
We built What The Dance a custom WordPress website that utilizes tools such as Mailchimp integration for growing their base, a Bandsintown custom API to display their events properly branded and Custom Post Types so that they can use more complex event management features while positioning to move away from their event CRM for good.
03
What The Dance now sees regular user traffic through their website rather than Bandsintown.com & the Venues' websites which has helped them grow their Brand Identity and convert one-time customers into Mailchimp followers & returning customers.